Wednesday, February 25, 2026

LA Rams Draft Princess as Official Cruise Line Vacation Partner

On August 2nd, the Los Angeles Rams announced that Princess Cruises is the official cruise line vacation partner of the franchise. The West Coast-based cruise line will enhance Rams home games with activations shown on the Infinity Screen in the stadium. 

Princess Cruises and the Rams are both legendary in Los Angeles for creating amazing experiences and appreciating their hometown including the passionate fans, local heroes and the entire community,” said John Padgett, president of Princess Cruises. “It’s great for champions to unite to create even more excitement at the Rams House.”

Additionally, the cruise line is the presenting sponsors of the Rams’ digital series, “We Love LA”. In the series, fans can follow Rams players around Los Angeles. Episodes include shopping with Quentin Lake, golfing with Ernest Jones or visiting a Princess ship with Cobie Durant while it’s docked. All episodes are available on YouTube. The partnership also includes unique content for Bye Week showcasing Rampage the Ram and Princess Cruises. 

“The Rams and Princess share in the same values of best-in-class guest experience and game-changing innovation,” said Jennifer Prince, Chief Commercial Officer of the Los Angeles Rams. “We also both have deep roots in this region, with Princess as LA’s hometown cruise line and the Rams as LA’s original professional sports team. As we get ready to kick off the 2023 NFL season, we are thrilled to welcome Princess Cruises to our family of partners and are excited to team up to celebrate and give back to our community that we both call home.”

Princess Cruises and the Los Angeles Rams are a dream team because both have a commitment to giving back to their community. On August 1st, the two recognized Fisher House during Rams Training Camp. The Fisher House Foundation provides services and support to veterans and their families. Princess Cruises president John Padgett presented the foundation with a $5,000 donation and awarded free cruises to two military families. The Rams’ 2022 Salute To Service Award Nominee, Rob Havenstein, gave the two military families tickets to the “Salute to Service” game. It will take place on November 19th. 

“Fisher House Foundation thanks Princess Cruises and the LA Rams for their support of our military, veterans, and their families,” said Ken Fisher, chairman and CEO of Fisher House Foundation. “We wish you all the best as you kick off this partnership and the season.”

For additional information about Princess Cruises, contact your travel advisor or call 1-800-PRINCESS (1-800-774-6237) or visit the company’s website at www.princess.com.

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