Thursday, August 7, 2025

Cointreau Celebrates 75 Years Of The Margarita At Tales Of The Cocktail

Cointreau is a brand of orange-flavoured triple sec liqueur produced in Saint-Barthélemy-d’Anjou, France. 

The French brand turned the pool at Hotel Saint Vincent in New Orleans into an orange lovers paradise to throw a 75th birthday bash for the Margarita during Tales of the Cocktail. The party inspiration was the vibrant Acapulco social scene of the 1950s where the drink was created.

Photo Credit: Amy Harris/The Travel Addict
Cointreau Celebrates 75 Years Of The Margarita
Photo Credit: Amy Harris/The Travel Addict
Photo Credit: Amy Harris/The Travel Addict

Cointreau brand swag was on theme at the party with bright orange beach bags filled with salt for rimming margarita glasses at home. Small bites were also served to guests as they enjoyed the festivities.

A band was on hand for live music and the guest bartenders created fresh cocktails to beat the summer heat. Bartenders mixing up spins on the classic were from bars all over the country including: Pretty Magic Cocktails New Orleans, Yacht Club Denver, The Roosevelt Room & The Eleanor Austin, Leyenda Brooklyn, Accomplice Bar LA, and Bresca Washington DC.

Cointreau Celebrates 75 Years Of The Margarita
Photo Credit: Amy Harris/The Travel Addict
Photo Credit: Amy Harris/The Travel Addict
Cointreau Celebrates 75 Years Of The Margarita
Photo Credit: Amy Harris/The Travel Addict

The Margarita was originally created when Dallas socialite Margarita Sames mixed her two favorite spirits, Cointreau and tequila, together with lime juice while on vacation in Acapulco back in 1948. This original Margarita recipe with triple sec has stood the test of time for over 75 years.

Cointreau Celebrates 75 Years Of The Margarita
Photo Credit: Amy Harris/The Travel Addict

Using Cointreau orange liqueur for margarita recipes makes your drink as authentic as it was created back in 1948.

Check out the original recipe and create a little throwback to your summer pool parties.

Photo Courtesy of Cointreau

The Original Margarita

1 oz Cointreau

2 oz blanco tequila

1 oz fresh lime

Step 1: Combine all the ingredients in a shaker and add ice.

Step 2: Shake and strain into a salt-rimmed rocks glass

Step 3: Garnish with a lime wheel

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Amy Harris
Amy Harris is a writer and photographer who has been traveling for 20 years and flown over 2 million miles to visit over 80 countries on 6 continents. She is a freelance photographer for Invision by Associated Press, AP Images and Rex/Shutterstock. Her work can be seen in various publications and websites including: Rolling Stone, AP Images, National Geographic Books, Fodor’s Travel Guides, Forbes.com, Lonely Planet Travel Guides, JetStar magazine, and Delta Sky Magazine.

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